Quick-service restaurant
A&W Hales Corners
A&W Hales Corners, Wisconsin, needed a steady stream of menu content that could stand next to national fast-food advertising: everyday favourites like the root beer float and cheeseburger combos, plus seasonal and limited-time items that needed to launch with impact.
We built a campaign-style visual system around A&W's own heritage: the frosty root beer mug, warm orange tones and bold retro typography. Each menu item got its own mood: a moody studio pour for the Spicy Papa Burger, a diner-stripe backdrop for the Bacon Cheeseburger Combo, a disco-lit launch for the Nashville Hot Chicken Sandwich, flying cookie dough for the Polar Swirl and a bright autumn set for the Pumpkin Pie Shake.
Social media content, AI-assisted product visuals, menu and promotional design
Vertical 9:16 menu visuals for Instagram, combo and limited-time-offer promos, and seasonal campaign creatives
A consistent, brand-true menu feed that gives a local A&W location campaign-quality content for every launch and season.
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