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A simple weekly rhythm
Planning gets easier when each day has a job. A week might include: one post that shows off a dish or drink; one behind-the-scenes moment from the kitchen or bar; one that introduces the people who work there; one about an event, offer or seasonal special; and one that shares what guests are saying or posting. Five types of post means you never stare at a blank screen.
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Use Stories for the day-to-day
Stories are where you can be quick and informal: today’s special, a table that just opened up, the band sound-checking, the first batch out of the oven. They keep you visible between bigger posts without needing the same polish.
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Post before people decide where to go
Timing matters more than chasing a perfect hour. Share your weekend plans before the weekend, festival menus before the festival, and match-night offers before match day, so you are in front of people while they are still deciding.
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Make every post worth stopping for
Real food, real people and good light will always beat stock photos. A well-lit, close-up shot taken on a phone near a window can outperform an expensive shoot that looks generic. If a post would not make you hungry, it is not ready.
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Work with us
Want a posting plan built around your menu, your busy nights and your team? That is exactly what we do. Book a free consultation.